Using Videos to Share Your Message

You Tube, Vimeo, Meta Cafe are all great platforms to create and maintain your companies video selections.  Each providing opportunities to gain rankings and traffic within video search (or organic) as well as to position your organization as not only a thought leader but also as a brand with a message.  YouTube users are uploading […]

Mobile First: The Next Generation of Strategy

In 2014 we saw that screen-agnostic mobile platforms were all the rage of high-end agencies and industry leaders. Desktop platforms (and even entertainment platforms) have now taken this approach. Consider the Xfinity X1 platform. But they were years behind Sony’s adaptation of screen-agnostic as far back as the original PS3 roll out. Consumers are increasingly […]

Ultra-Connected – Know your Addressable Customers

Over 40% of users connect to the internet on multiple devices in a single day, as reported by Forrester, and this trend will continue. Understanding and addressing your users demand for not only brand messaging but responsive design will be the focus of many companies this year. And fully maturing an omni-channel marketing strategy to customize your […]

$49.5 Billion in U.S. Internet Ad Revenues in 2014

U.S. Internet Ad Revenues Reach $49.5 Billion in 2014, a 16% Increase Over 2013, Making it the Fifth Year in a Row of Double-Digit Growth for the Industry. Q4 2014 Surpasses $14 Billion, Rising 17% Over Same Time in 2013 Mobile Ad Revenues Hit $12.5 Billion in 2014, Representing a 76% Increase Year-Over-Year Digital Video Up […]

Twitter Security Failure and the Need for Radical Evolution

With the recent twitter hoax, that originated from a “hacked” AP twitter handle causing the Dow Jones Ind. Avg. to drop 145 points instantly, and many other popular handles being hacked and used maliciously there is a growing concern regarding Twitters security and usage across top level institutions and corporations.  What level of measures are being taken across […]

The Twitter Firehose to be Turned Back On

Data from Twitter’s user base of over 280 engaged million micro-bloggers will once again be directly connected to Google (and Spotlight search for iOS and OS X) as Twitter and Google have come to a recent agreement.  Bloomberg reports, “In the first half of this year, tweets will start to be visible in Google’s search results […]

How to Make Your Business Successful in Digital Marketing

There are many opinions on leveraging digital mediums to gain new traffic and customers for businesses.  But many companies struggle with understanding where (or how) to get started and waste time and money.  Here is a guide to getting your organization online and how you can get more leads, recognition and revenue. Understand the Different […]

That .SUCKS – $2,499 for a Domain Name?

Vox Populi of the Cayman Islands (Subsidiary of Canadian Momentous) is the gTLD owner and manager of accredited domain registrars for the Internets hottest new domain:  .sucks Major brands like Apple, Microsoft, Citigroup, Hershey and even Kevin Spacey have shelled out the $2,499 per year cost for a .sucks domain name.  .SUCKS is just one […]

How You Should Really Look at SEO

Hummingbird?  Caffeine?  Panda?  Penguin?   What do these terms all have in common?  A direct impact on your web site and it’s position on major search engines. Let’s be honest, none of us are Google or can really “manipulate” the system to achieve a #1 position in rankings to increase conversions and revenue the way way […]