Social Media Ferguson: How Protesters Organization Failed

In the aftermath of a horrific evening of protesting in Ferguson Missouri, after the announcement related to Darren Wilson not being indicted for the shooting death of Michael Brown, community leaders and social organizers turned to a handful of twitter handles (notably: Netta @nettaaaaaaaa and DeRay @deray), tumblr accounts and web sites for instructions on where to meet, […]

Todd Bailey

Growing Up Tech: Kids Today in this Digital World

Our kids today are consumed by the digital world. Wether they are on their iPads, Face-Timing cousins or playing apps on their phone it is virtually unavoidable. It is the new way to ground our kids, “I’ll change the wi-fi password!” And we are all concerned with what technology is doing to our children’s brains, […]

Todd Bailey

DoubleClick for Publishers (DFP) Goes Down Costing Publishers Over 1 Million per Hour

The platform used by publishers, DoubleClick for Publishers, worldwide went down today (11-12-2014) at the beginning of business hours (EST) and stayed down for almost 3 hours. Google scrambled and answered support questions with, “The issue has already been escalated to our engineers and we are urgently working on resolving the issue.” So, we saw […]

Todd Bailey

Google Pirate Update: An Update

Officially, Google has announced that the Pirate 2 Update was rolled out targeting Torrent sites and down-ranking them. Here is a list of the current Top 30 Losers from Pirate. Google’s Pirate Update is a filter introduced in August 2012 designed to prevent sites with many copyright infringement reports, as filed through Google’s DMCA system, from ranking […]

Todd Bailey

What is an SEO?

I don’t think the term Inbound Marketing ever took off as a professional title. It sort of crashed right out of the launch pad. And now, as content development agencies spring up, it leads many SEO’s closer and closer to the edge. Internal marketing teams talk about their need for “content” ad nauseam. So, what […]

Todd Bailey

How You Should Really Look at SEO

Hummingbird?  Caffeine?  Panda?  Penguin?   What do these terms all have in common?  A direct impact on your web site and it’s position on major search engines. Let’s be honest, none of us are Google or can really “manipulate” the system to achieve a #1 position in rankings to increase conversions and revenue the way way […]

Todd Bailey

How to Make Your Business Successful in Digital Marketing

There are many opinions on leveraging digital mediums to gain new traffic and customers for businesses.  But many companies struggle with understanding where (or how) to get started and waste time and money.  Here is a guide to getting your organization online and how you can get more leads, recognition and revenue. Understand the Different […]

Todd Bailey

Twitter Security Failure and the Need for Radical Evolution

With the recent twitter hoax, that originated from a “hacked” AP twitter handle causing the Dow Jones Ind. Avg. to drop 145 points instantly, and many other popular handles being hacked and used maliciously there is a growing concern regarding Twitters security and usage across top level institutions and corporations.  What level of measures are being taken across […]

Todd Bailey

Ultra-Connected – Know your Addressable Customers

Over 40% of users connect to the internet on multiple devices in a single day, as reported by Forrester, and this trend will continue. Understanding and addressing your users demand for not only brand messaging but responsive design will be the focus of many companies this year. And fully maturing an omni-channel marketing strategy to customize your […]

Todd Bailey