SEO6 Videos

RankBrain – Can You Beat Artificial Intelligence?

Bloomberg broke the story that Google has, “turned it’s search engine over to an AI machine”. That would be RankBrain, a machine learning artificial intelligence system that is used to help process search results. Reportedly a part of the entire Google Hummingbird search algorithm, it will eventually effect the entire landscape of search queries. It […]

Selfish Content Development – It’s Not as Bad as You Thought

It is not surprising the amount of time spent on content development since the boom in late 2012. This was a time of great shift in our industry toward directing companies in education. Sharing the process of organic growth. A vocation that was a decade plus in the making. For nearly 20 years (since Web Crawler, […]

Topic Based Search Results – The Judas Effect

A shift toward topic modelling for search has been researched and documented over the past year and may prove valuable as a shift in major search engines algo’s toward providing more accurate results related to common understanding and trends. These results may lead to better result page listings for users, but will this decrease ad revenue for […]

Google Pirate Update: An Update

Officially, Google has announced that the Pirate 2 Update was rolled out targeting Torrent sites and down-ranking them. Here is a list of the current Top 30 Losers from Pirate. Google’s Pirate Update is a filter introduced in August 2012 designed to prevent sites with many copyright infringement reports, as filed through Google’s DMCA system, from ranking […]

What is an SEO?

I don’t think the term Inbound Marketing ever took off as a professional title. It sort of crashed right out of the launch pad. And now, as content development agencies spring up, it leads many SEO’s closer and closer to the edge. Internal marketing teams talk about their need for “content” ad nauseam. So, what […]

How You Should Really Look at SEO

Hummingbird?  Caffeine?  Panda?  Penguin?   What do these terms all have in common?  A direct impact on your web site and it’s position on major search engines. Let’s be honest, none of us are Google or can really “manipulate” the system to achieve a #1 position in rankings to increase conversions and revenue the way way […]