Todd Bailey

15 years of Internet marketing and digital strategy development experience. Most recently recognized by Search Engine Land with a nomination for Search Professional of the Year, inducted into the 40 Under 40 for Burlington, NJ (BCT), shortlisted for Best Consultant for the US Search Awards three times and recognized by SmartCEO Magazine (CMO) as one of Philadelphia’s leading executives. He is also a US Ambassador for Majestic (SEO).
Full Funnel Marketing Video Series
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Full Funnel Marketing Video Series

Over the past 15 years I have studied and learned as much as possible within the ever-changing field of Digital Marketing.  Always contributing and absorbing knowledge for clients and the community.  Now, I feel it is time to start this great project of sharing not only a series of educational videos and tools for marketers […]

RankBrain – Can You Beat Artificial Intelligence?

Bloomberg broke the story that Google has, “turned it’s search engine over to an AI machine”. That would be RankBrain, a machine learning artificial intelligence system that is used to help process search results. Reportedly a part of the entire Google Hummingbird search algorithm, it will eventually effect the entire landscape of search queries. It […]

Selfish Content Development – It’s Not as Bad as You Thought

It is not surprising the amount of time spent on content development since the boom in late 2012. This was a time of great shift in our industry toward directing companies in education. Sharing the process of organic growth. A vocation that was a decade plus in the making. For nearly 20 years (since Web Crawler, […]

AOL – Powered by Bing? Google Loses Out on 10 Year Deal

The once coveted AOL 10 Year Deal that Google had secured back in 2002 (When AOL maintained a much larger percentage of the search market share) was announced Monday June 29, 2015.  This deal will increase, however slightly, the Microsoft footprint in both organic and paid listings. The deal, more strategically, will make make AppNexus the exclusive […]

That .SUCKS – $2,499 for a Domain Name?

Vox Populi of the Cayman Islands (Subsidiary of Canadian Momentous) is the gTLD owner and manager of accredited domain registrars for the Internets hottest new domain:  .sucks Major brands like Apple, Microsoft, Citigroup, Hershey and even Kevin Spacey have shelled out the $2,499 per year cost for a .sucks domain name.  .SUCKS is just one […]

The Twitter Firehose to be Turned Back On

Data from Twitter’s user base of over 280 engaged million micro-bloggers will once again be directly connected to Google (and Spotlight search for iOS and OS X) as Twitter and Google have come to a recent agreement.  Bloomberg reports, “In the first half of this year, tweets will start to be visible in Google’s search results […]

$49.5 Billion in U.S. Internet Ad Revenues in 2014

U.S. Internet Ad Revenues Reach $49.5 Billion in 2014, a 16% Increase Over 2013, Making it the Fifth Year in a Row of Double-Digit Growth for the Industry. Q4 2014 Surpasses $14 Billion, Rising 17% Over Same Time in 2013 Mobile Ad Revenues Hit $12.5 Billion in 2014, Representing a 76% Increase Year-Over-Year Digital Video Up […]

Mobile First: The Next Generation of Strategy

In 2014 we saw that screen-agnostic mobile platforms were all the rage of high-end agencies and industry leaders. Desktop platforms (and even entertainment platforms) have now taken this approach. Consider the Xfinity X1 platform. But they were years behind Sony’s adaptation of screen-agnostic as far back as the original PS3 roll out. Consumers are increasingly […]

Topic Based Search Results – The Judas Effect

A shift toward topic modelling for search has been researched and documented over the past year and may prove valuable as a shift in major search engines algo’s toward providing more accurate results related to common understanding and trends. These results may lead to better result page listings for users, but will this decrease ad revenue for […]